As we kick off another new year have you thought about how you will be improving the customer service in your business? Most of us think that we do not need to improve anything with our customer service and feel our teams are doing well in handling our customers. I challenge you to pull back the kimono and really analyze your customer service departments because is really doing well ok or do you want to be doing extraordinary with your customer service? We truly want to be building Raving Fans out of our clients and keeping them happy with our products or services.
I see businesses everyday who can improve on the smallest things from the greeting on the phone to using please and thank you when speaking with your clients. Hire a company to do a secret shopper on your business from the phone to when they enter your business and make sure you are sitting down when you read their report. If you do not have a customer service training program for your employees in how you want them interacting with your clients, then the employee is going to resort back to how they were raised and unfortunately most people are not raised with the best manners.
I know we all want the best for our businesses but most of us focus on only our sales and marketing to bring in the new business but neglect to pay attention to our customer service in keeping the clients. Make this one of your New Years Resolutions for your business and even if you change just one thing that would be an improvement over last year and would make at least one client happy.
Good luck in 2016 with hitting your goals!